Monday, September 21, 2026

Review: Damned If I Do by Alexandria Bellefleur

Damned If I Do by Alexandria Bellefleur
Publisher: Berkley
Genre: Paranormal Romance 
Damned If I Do cover
ISBN: 9780593952528
Release Date: September 22, 2026
Source: Publisher
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The devil’s right-hand woman must convince her long-lost husband to renounce their vows so she can wed a prince from Hell.

Effie MacLeod is no stranger to making desperate decisions, but making a deal with Lucifer himself—sacrificing her soul to save a loved one—has got to be her most monumental. Several hundred years into her tenure as a demon, Effie’s found herself engaged to Belphegor, a handsome, seductive, and successful Prince of Hell. It’s not a love match, but it’ll do. There’s just one teensy-tiny little problem: She’s still bound to her sixteenth-century Scottish husband. While Effie has completely cast her human life aside, Finn has been reincarnated through several lifetimes.

Effie must convince Finn to renounce their age-old vows in order get the Office of Infernal Internal Affairs off her back. The kicker? When she finds him in this lifetime, Finn doesn’t remember anything, but he refuses her request for a divorce.

Annoyed to be stuck with him in small-town Georgia until she can persuade Finn to abandon their marriage, Effie must convince him that yes, she does want to get on with her devilish shenanigans despite the physical pull she feels toward him. As they get closer in hopes of recovering his lost memories, Effie can’t help but notice murmurings of her deeply buried feelings resurfacing. But while all’s fair in love and war, that’s not the case in Hell—and Lucifer may have his own reasons for wanting to keep Finn and Effie apart for the rest of eternity.

A second chance soulmates romance with a demon and her reincarnated human husband? Sign me up! Damned If I Do is by turns sweet, romantic, and funny and I really liked Effie and Finn.

Effie is a demon who got into trouble for helping another demon in The Devil She Knows. As a result, Effie has gone from making deals for souls to rage baiting people on the internet. At least she has her new engagement to Belphegor, a Prince of Hell, to cheer her up while she waits for Lucifer’s ire to pass. There’s just one problem: Effie is still technically married. She’s bound to her human husband who has been reincarnated for centuries and she needs him to renounce his vows. So Effie packs up and heads to a small Georgia town sure that this’ll be quick. Until her husband-who-isn’t decides that he won’t grant her request without fully understanding all that they once were to each other.

Effie may be a demon now but she’s got a very human way about her. For all that she is at ease with being a demon and doesn’t regret why she chose to become one, there’s still kindness in her that you may not expect. Seeing Finn, her husband reincarnated, really throws her for a loop. Finn isn’t the man she married – he’s had his own life, his own decisions, and experiences that have shaped him – but at his core he’s still the same person. And that person is drawn to Effie and won’t let her go without a fight. The two of them had great chemistry and I liked seeing how drawn they were to one another, to see old love rekindle.

Alexandria Bellefleur blends heartbreak, tenderness, and hope together, adding in a dash of humor to keep things lively. I really enjoyed seeing the bits of the demon world that she showed, from why Effie became a demon to how things are run in Hell. While this book is a sequel to The Devil She Knows, it can be read as a standalone. I was intrigued by the world Bellefleur created and was charmed by Effie and Finn’s romance so I’ll definitely be going back to read that first book and I hope there will be more set in the same universe.



Disclosure: I received this book for free from the publisher in exchange for an honest review. This does not affect my opinion of the book or the content of my review.